ASSOCIATED BUILDERS AND CONTRACTORS -Connecticut chapter OFFICE
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Nature of the Position
Direct and administer the association’s member recruitment and retention programs. Achieve membership growth by identifying, recruiting and retaining quality construction businesses for membership in the association. Maintain positive relations and expert knowledge of members and their needs. Plan and coordinate short and long-range goals and activities to promote association membership sales, services and member program involvement to ensure realization of association goals and objectives.
Essential Duties and Responsibilities
Develop recruitment strategies to achieve desired membership goals, achieve growth, and retain current members.
Build, develop and direct membership committee, providing liaison and support for implementation of specific recruiting plans and initiatives. Responsible for creating a culture of members recruiting members.
Establish and maintain industry contacts that lead to increased membership and engagement. Identify appropriate contacts and develop leads through telemarketing, cold calling, appointment setting and proactive personal contact. Develop and deliver presentations articulating association benefits and opportunities. Send informational packets to prospective members.
Meet with current members regularly to maintain positive relations and communication of member interests. Keep association staff and board members apprised of member needs and interests. Develop and maintain a member retention plan. Work closely with membership committee to develop and implement plans to encourage and achieve member renewals. Develop and maintain a strong working relationship with other chapter staff and work collaboratively with coworkers to help advance the success of the chapter.
Remain knowledgeable and up-to-date on legislative developments and government regulations, as well as industry trends. Assist Chapter President in coordinating meetings with members and elected officials. Respond to requests from members for information regarding industry issues and concerns. Use industry and association knowledge to assist members in applying association services to their needs.
Keep Chapter President informed of all member sales and activities, providing timely and accurate reports, as required. Prepare periodic reports reflecting member revenue volume, potential sales, and areas of proposed member base expansion. Prepare required national association reports and participate in nationally sponsored drives and contests. Present a membership report to Board of Directors at each regularly scheduled board meeting.
Improve effectiveness of all chapter communications, including mail, email, social media, website, etc. in effort to better communicate with all members, prospects and key industry contacts.
Coordinate trade show participation or other opportunities to market the association to the public. Evaluate and monitor promotional strategies to meet competitive conditions within association markets. Establish and maintain a consistent association image throughout services, programs, promotional materials, and events. Help in development of event invitations and flyers.
Additional Duties and Responsibilities
Assist with the association’s marketing efforts. Develop effective marketing strategies, including weekly and monthly marketing plans, to ensure consistent and accurate communication with members and key industry contacts. Assist in the design and preparation of quarterly newsletter and weekly email marketing updates to be sent out to members and select prospects.
Assist with the administration of chapter committees as directed by the Chapter President.
Qualifications and Requirements
To perform this job successfully, an individual must be able to perform each essential duty and responsibility set forth above satisfactorily. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. The requirements listed below are representative of the knowledge, skill, and/or ability required.
Bachelor's degree from four-year College or university. Three to five years related experience and/or training; or equivalent combination of education and experience. Candidate must be a self starter and have a proven ability to achieve set goals and drive growth. Candidate must have proficient skills in technology – including but not limited to computers, social media, websites, and electronic communications. Must posses excellent time management skills and be willing to work with others.
Ability to read, analyze, and interpret general business periodicals, professional journals, and governmental regulations. Ability to write reports and business correspondence. Must be able to effectively present information and respond to questions. Must excel at sales presentations, particularly sales of intangibles and services. Must possess excellent interpersonal and communication skills.
The physical demand described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
While performing the duties of this job, the employee is regularly required to talk or hear. The employee frequently is required to walk and sit. The employee is occasionally required to stand.
The employee must occasionally lift and/or move up to 25 pounds. Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception, and the ability to adjust focus.
The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
The noise level in the work environment is usually quiet. The employee is expected to spend roughly 60% of their time traveling in state to meet with members and prospective members. Occasional out of state travel may be required
for National ABC meetings.
Employee will be required to attend meetings both before and after regular work hours and some chapter sponsored programs will take place in the evening.