Membership Director

Posted @ Tuesday, February 27, 2018 10:50 AM by Jennifer Huber | Files in Chapters,New Hampshire/Vermont
ASSOCIATED BUILDERS AND CONTRACTORS - New hampshire/vermont chapter OFFICE

Position Title:  Membership Director 
Location:             Concord, NH
Reports to:  President/CEO
Status:  Full-time, Exempt, Salaried

To apply, send resume to [email protected].

Associated Builders and Contractors of New Hampshire/Vermont (ABC NH/VT) is a chapter of a national construction industry trade association. Founded on the merit shop philosophy, ABC members develop people, win work and deliver that work safely, ethically, profitably and for the betterment of the communities in which ABC and its members work. ABC's membership represents all specialties within construction industry and is comprised primarily of firms that perform work in the industrial and commercial sectors. We are currently seeking a Membership Development Director who will develop and execute strategies that support the recruitment of new members and retention of existing members, and effectively manage some aspects of marketing and communications.

Primary Responsibilities
  • Directing and implementing the association’s marketing, membership growth and advertising sales programs; member participation and retention.
Specific Responsibilities         
  • Develop and conduct an ongoing program to market memberships to contractors, suppliers and associate member businesses in the market area including developing and administering processes for identifying and recruiting potential members.
  • With the guidance of the CEO, develop and execute an annual membership growth plan, (based upon the chapter strategic goals), including but not limited to:
    • Setting recruitment goals
    • Developing target markets
    • Developing and maintaining membership prospect and mailing lists
    • Creating and implementing membership contest(s)
    • With the assistance of existing members and the Board of Directors, generating multiple qualified leads per week and conducting appropriate follow up with each lead as per performance standards set by President-CEO
  • Conduct new member orientation and involvement efforts including but not limited to organizing and conducting new member orientation meetings and encouraging involvement in Chapter programs and committees.     
  • Ensure development and maintenance of member information in database in sufficient detail to support communication and research.        
  • Maintain, coordinate and promote membership related programs.         
  • Help promote membership retention efforts, including cooperating with other staff to organize and conduct visits to all members, maintain regular phone contacts and maintain activity reports tracking member participation.    
  • Promote and market the sponsor program, including ensuring that all Premier Sponsor benefits are realized by participating members.        
  • Sell and coordinate advertising in Chapter publications including the website.        
  • Develop and present to the President-CEO and Board monthly reports regarding recruitment efforts, activities and membership statistics.        
  • Promote use of association services and attendance at meetings, events and training programs.        
  • Stay abreast of industry events, member activities and news; continually market members to each other and construction
  • owners and users.        
  • Coordinate with Director of Program Management to ensure programs are organized and executed.        
  • Coordinate with Director of Education & Workforce Development to promote education and training programs; take photographs/videos during programs to use on social media and for future marketing.        
  • Write articles for Chapter publications as requested by the CEO.        
  • Make presentations and participate in chapter events and meetings as required.
  • Take photographs of all Chapter events for use in Chapter publications and programs.
Other        
  • Attend and assist in all general meeting and events in coordination with other staff.        
  • From time to time perform other duties as assigned by the President-CEO.
Required Qualifications
  • Dedicated to ABC’s mission.
  • Highly developed interpersonal, networking, and rapport building with members and prospects, and event/education participants; understands and appreciates importance of extraordinary customer service.
  • Excellent verbal and written communication, interpersonal and public speaking/presentation skills.
  • Demonstrated ability to meet/exceed defined metrics; self-motivated and goal oriented.
  • Ability to manage multiple priorities and perform within deadlines.
  • Highly competent use of databases, computer networks, internet, website maintenance and editing, Constant Contact and social media; experienced in SEO and Google Analytics.
  • Experience working with minimal supervision while understanding the necessity for communicating and coordinating work efforts with others; team-player,comfortable working on a small team.
  • Ability to attend at all networking/member events required; some early morning and evening hours required; travel throughout NH and VT required.
Preferred Qualifications
  • Photography and videography skills desired.
  • BS in Marketing, Communications, Public Relations, Sales or relevant field preferred.
  • 5+ years related experience in non-profit, business development, sales, marketing, communication or other related fields.