Social Media Manager, Construction Executive

Associated Builders and Contractors - National Office

Position Title:  Social Media Manager, Construction Executive
Functional Area/Department: Communications
Reporting to: Editor in Chief, Construction Executive

 

TO APPLY: Click here to apply. 

JOB OVERVIEW

Founded in 1950, Associated Builders and Contractors (ABC) is a national association with 68 chapters representing more than 22,000 merit shop construction and construction-related firms. ABC’s membership represents all specialties within the U.S. construction industry and is comprised primarily of firms that perform work in the industrial and commercial sectors of the industry. ABC’s strategic goals are to provide value to the construction industry through political advocacy, safety and total human health initiatives, developing the construction workforce of the future and providing top-notch member benefits, including Construction Executive (CE), which is the magazine for the business of construction. CE’s mission is to inform, educate and inspire by providing insights on achieving peak business performance and telling the stories of construction leaders and professionals who excel in the merit shop construction industry.

The Construction Executive Social Media Manager position is responsible for maintaining and growing CE’s online presence through social media channels—helping develop and distribute digital content that elevates the construction industry as well as CE’s role within it. The Social Media Manager serves as a key member of CE’s editorial team; the ideal candidate will bring creativity and energy to this position, and welcome the opportunity to revitalize and redefine how we cover the business of construction.

Key Duties:

Develop and implement CE’s social media strategy with the goal of growing online engagement, including:

  • Drafting and scheduling posts for CE and CE This Week content and programs on social channels, including Twitter, LinkedIn, Facebook and Instagram.
  • Monitoring and maintaining CE’s social feeds.
  • Monitoring and participating in construction industry social conversations when appropriate.
  • Tracking engagement metrics to help finetune CE’s social media strategy.

Support production of CE This Week weekly newsletter, including:

  • Participating in production and proofing process for each issue, including sourcing, sizing and placing art and liaising with CE’s sales partner to traffic and place ads.
  • Distributing each issue through CE’s mail platform.
  • Tracking open rates and other analytics to help finetune the newsletter’s content mix.

Lead all CE post-production processes, including:

  • Posting content from the print magazine to the website and digital platform.
  • Hyperlinking names and businesses in the digital edition.
  • Sharing links with contributors and encouraging them to share on social media.

Other duties as assigned.

Qualifications and Experience:

  • Bachelor’s degree, preferably with coursework in journalism, digital media and/or communications
  • Demonstrated interest in and experience with social media content.

POSITION REQUIREMENTS

  • Excellent oral and written communication, copyediting and proofreading skills.
  • Knowledge of social media platforms, content marketing, content management systems.
  • Knowledge of search engine optimization preferred.
  • Ability to complete highly accurate work with close attention to detail.
  • Ability to effectively research various audiences and target with appropriate communications.
  • Ability to organize and manage several priorities simultaneously while working under pressure and deadlines.
  • Strong multitasking and time-management skills.
  • Ability to take ownership of a process and to use problem-solving skills to resolve issues.
  • Highest level of professional and ethical standards.

IMPORTANT NOTICES

Nondiscrimination:

  • It is the continuing policy of ABC to take affirmative action to assure equal opportunity for all current and prospective employees without regard to race, color, national origin, ancestry, age, gender, gender identity or expression, sexual orientation, personal appearance, marital status, familial status, family responsibility, pregnancy or other pregnancy-related conditions, childbirth, disability, military/veteran status, citizenship status, religion or political affiliation, past convictions or incarceration, prior psychiatric treatment, or any other status protected by federal or state law, local ordinance or executive orders. ABC is an Equal Opportunity Employer.

Disability Specifications:

  • ADA: ABC will make reasonable accommodations in compliance with the Americans with Disabilities Act of 1990.