ASSOCIATED BUILDERS AND CONTRACTORS - NEW ORLEANS CHAPTER OFFICE

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Job Overview: In this role, a Director of Membership/Member Services, which will report directly to the President/CEO, will develop and execute strategies to recruit new members and retain existing members for the Greater New Orleans market.

Primary Responsibilities: Protect the financial stability of the chapter by adding new members and ensuring all members are maximizing the value of their investment in the association. The Director of Membership/Member Services will accomplish this by driving and implementing the association’s membership growth (sales) and retention strategies including marketing and events for member engagement and fundraising.

Specific Responsibilities

• Membership Recruitment (sales): Identify potential member companies through market research, gain access to decision-makers within those target companies, and successfully recruit those who fit our chapter.
• Develop and execute an annual membership growth plan (based upon the ABC sales and tracking methods), including but not limited to:
• Learning and successfully executing the ABC Sales methods and expectations
• Setting and meeting or exceeding recruitment/sales goals
• Developing and maintaining membership prospect and mailing lists
• Conduct new member orientation and involvement (on-boarding) efforts including but not limited to: organizing and conducting new member orientation meetings and encouraging involvement in Chapter activities, committees and sponsorship programs.
• Promote and successfully deliver membership retention efforts, including cooperating with other staff to organize and conduct visits to all members, maintain regular phone contacts and maintain activity reports tracking member participation.
• Promote and market sponsorship/advertising opportunities for non-dues revenue, ensuring that all Premier Sponsor benefits are realized by participating members. Sell and coordinate advertising in Chapter publications including print, website, social media, etc.
• Develop and present to the President and Board monthly presentations regarding recruitment and member services efforts, activities and membership statistics.
• Stay abreast of industry trends and news; continually market members to each other and construction owners and users. Write (or draft) articles for publications, press releases, and correspondence.
• Collaborates with association volunteers and other staff members to deliver quality programming that brings value to and meets the needs of the construction industry.
• Manages profit and loss, budget, and operations and is responsible for the management, development and administrative efficiency of support staff.
• Direct the full life cycle of each program including venue and other contract negotiations; event registration; billing; materials preparation; onsite event management; and post-event evaluations, analysis, and close-out.
• Participate in the development and implementation of marketing strategies designed to promote, support and/or grow event and educational offerings and attendance.

Required Qualifications

• Dedicated to ABC’s mission
• Excellent organizational, logistical and financial management skills
• Strategic and long-term planning capabilities
• Proficiency with Microsoft Office and database management
• Proficiency in using virtual platforms
• Highly professional and able to work well with staff members, volunteers, instructors and the public.
• Association or meeting planning background preferred
• Construction experience/background helpful